What does it take to make amazing instagram reels? Right hashtags Good content And . . . ? A nice location! With the advent of Instagram reels, businesses have been able to expand their visibility and increase brand awareness. Along with stories, live videos, and regular posts, Instagram reels have reportedly enhanced user experience and […]

Call to Action! A.k.a. CTA! Overly used? Yes! Appropriately utilised? No! Let’s get into the what, why and how of “Call to Action”! The anatomy is simple. It is a marketing term.  A Call to Action is a prompt to the customer which leads them to the next step through the sales funnel. The content […]