As the world continually evolves and grows more comfortable in its increasingly digital age, the nature of industries shifts accordingly. Ignoring the online sphere is not an option for businesses looking to expand. Gen Z – the newest generation – gets all their information online. From news to trends to updates about their friends, they […]
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Creating content means nothing if it has no visibility. Even if you hired the best content writers and creators the world had to offer, this falls flat if no one sees it. Some people tell you SEO is the best way to gain visibility. That’s partially true. Optimising your content with keywords and other methods […]
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Creating new content constantly is an enormous burden. However, in today’s world of online marketing, this seems like the only way to stay relevant. That said, creating too much new content too fast also reacts badly with search engines. So where is the golden mine? It lies in repurposing content. What does repurposing content mean? […]
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Your website’s design is supported by two pillars: aesthetics and functionality! As a marketing expert, it’s crucial to know how the style of website fonts you choose can psychologically affect your target audience’s choice and influence your target audience’s decision to buy. Your brand becomes more memorable when you persistently choose the proper typeface and […]
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Earlier agencies were accustomed to introducing billboards and TV advertisements to launch new products and services. However, this came at a cost for them—too much investment and limited reach were some of the major disadvantages. Not every audience was aware of the product or services. The introduction of the internet has been a game-changer for […]
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Is your website up to date? Are you satisfied with your website performance? A website plays an important role in the success of a business. It is the brand’s digital face and is accessible globally, round the clock (as it should be, if not, contact us today! Moreover, an outdated website design can also lead […]
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Want to get big on social media apps? Is your social media not delivering the results you expected? Let’s face it . . . social media has evolved to become a necessity for businesses. Social media apps have become the new medium for marketers to communicate with consumers. Still, such platforms are not being used […]
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Every content agency is aware of how hard it is to create entirely original content. Many people are not even familiar with plagiarism meaning. You risk having your site shut down if any of your postings are found to be plagiarised. If you’re struggling with how to avoid plagiarism from your content, this is the […]
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There are many ways for your company to leverage Instagram’s potential commercially, given its sizable and expanding user base. However, it can be challenging to get started and even more challenging to turn a profit, similar to other social networking sites. So the challenge is: how can you stand out on a network like Instagram […]
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Social media marketing has changed the game of digital promotions using various platforms such as LinkedIn and Facebook. However, the only thing that matters is – which is the most effective platform to generate conversions for your business. A social media marketing agency would trust LinkedIn, while others go with Facebook for lead generation. At […]
Read MoreWhether you are just starting or an established enterprise looking to enhance your web presence, iWrite is here to help. Let’s talk!
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