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It makes sense to optimize your website to create leads! However, are you also just putting a “Click Here” icon on your home page and waiting for the leads to come in?  Don’t worry; we are here to save you! – This article will enlighten you with the smart tactics you need to generate leads […]

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Incorporating extra video content into your Instagram feed is one of the best approaches to improve engagement and reach. Instagram reels are not only a brilliant technique to increase followers dramatically, but they are also quite effective at increasing engagement. The appeal of the video is that. It’s entertaining, simple to consume, and—typically—more dynamic than […]

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When the concept of e-mail entered the market, it was revolutionary. Nobody in the business community anticipated the big switch would be from writing letters or sending faxes to sending emails. Today, it is nearly impossible to imagine a world without emails. So much so that even the hyphen in the e-mail has now disappeared. […]

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As the world continually evolves and grows more comfortable in its increasingly digital age, the nature of industries shifts accordingly. Ignoring the online sphere is not an option for businesses looking to expand. Gen Z – the newest generation – gets all their information online. From news to trends to updates about their friends, they […]

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Creating content means nothing if it has no visibility. Even if you hired the best content writers and creators the world had to offer, this falls flat if no one sees it. Some people tell you SEO is the best way to gain visibility. That’s partially true.  Optimising your content with keywords and other methods […]

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Creating new content constantly is an enormous burden. However, in today’s world of online marketing, this seems like the only way to stay relevant. That said, creating too much new content too fast also reacts badly with search engines. So where is the golden mine? It lies in repurposing content. What does repurposing content mean? […]

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Your website’s design is supported by two pillars: aesthetics and functionality!  As a marketing expert, it’s crucial to know how the style of website fonts you choose can psychologically affect your target audience’s choice and influence your target audience’s decision to buy. Your brand becomes more memorable when you persistently choose the proper typeface and […]

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Earlier agencies were accustomed to introducing billboards and TV advertisements to launch new products and services. However, this came at a cost for them—too much investment and limited reach were some of the major disadvantages. Not every audience was aware of the product or services.  The introduction of the internet has been a game-changer for […]

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Is your website up to date? Are you satisfied with your website performance? A website plays an important role in the success of a business. It is the brand’s digital face and is accessible globally, round the clock (as it should be, if not, contact us today! Moreover, an outdated website design can also lead […]

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Want to get big on social media apps? Is your social media not delivering the results you expected? Let’s face it . . . social media has evolved to become a necessity for businesses. Social media apps have become the new medium for marketers to communicate with consumers. Still, such platforms are not being used […]

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